September 12, 2013
SUPER X LANE CRAWFORD in MILK
[1] Italian fashion eyewear brand, Super Sunglasses , has always been about innovation and expression. To celebrate SUPER’s 3rd anniversary in Hong Kong, the brand finally extends its traveling project “SUPER MOVES TO” to Asia and has partnered with Lane Crawford to launch its very first pop-up space in Asia at Lane Crawford ifc!
[2] In honour of the pop-up collaboration, Super Sunglasses and Lane Crawford joined forces to release two limited edition unisex sunglasses inspired by this season’s studs and camouflage trend and comes in SUPER’s most popular FLAT TOP silhouette frames. Lane Crawford Men's Footwear and Accessories Buyer, Fabrizio Ghezzi, being interviewed in the feature as well!
SUPER X LANE CRAWFORD crossover project 「SUPER MOVES TO 」was featured in this week MILK (Issue 634)
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